Details:ITB Berlin - a benefit for everybody. As a driving force in the travel industry, ITB Berlin gives important impulses to a continuously growing market. Exhibitor sales of about 6 billion Euro and an exhibitor satisfaction rate of 92 percent are evidence enough that supply and demand meet at the right place. The World"s Leading Travel Trade Show With more than 170,000 visitors, among these 113,000 trade visitors, and 11,000 exhibitors from 180 countries ITB Berlin is the leading B2B-Platform of all tourism industry offers. In addition, the world"s largest tourism convention ITB Berlin Convention provides unique opportunities to benefit from the leading think tank of the global tourism industry. All levels of the value added chain are present: Tour operators, booking engines, destinations, airlines, and hotels right through to car rental companies. Despite its size, ITB Berlin is clearly structured. ITB Berlin enjoys worldwide media recognition and offers comprehensive support for all marketing questions exhibitors might have. Finally, ITB Berlin is organized by an experienced exhibition management company, that successfully faces new aims and objectives again and again - namely the Messe Berlin.
Move scroll bar (above) left to right for more videos!
The recent insolvency of Low Cost Travel Group, one of the large players in the travel industry had a big impact on the travelers, hotels and all related players from both wholesale & retail arms. There were about 27,000 people on a holiday who had booked through the company comprised of a €200 million wholesale arm and €500 million OTA / retail arm.