COMMITTED * INDEPENDENT* INNOVATIVE* INFORMED
SHOWCASES SUSTAINABLE TOURISM SUCCESSES

VISION REPRESENTS YOUR OPPORTUNITY TO ENGAGE WITH THE SUSTAINABLE TOURISM MARKETPLACE

WHY SUSTAINABLE TOURISM?

Quite simply, sustainable tourism is the ONE BIG ISSUE the global travel and tourism faces now and in the future:

SUSTAINABLE TOURISM to protect and enhance tourism products.

SUSTAINABLE TOURISM to steward global cultural and environmental assets and deliver authentic tourism experiences.

SUSTAINABLE TOURISM to deliver competitive market advantage.

SUSTAINABLE TOURISM to deliver sustainable economic prosperity.

WHY VISION?

1. VISION is AUTHORITATIVE - the sustainable travel and tourism industry’s authoritative, respected and informed global information exchange, product and service marketplace.

YOU can DEPEND on it.

2. VISION is UNIQUE - the only medium that specializes in sustainable tourism and daily addresses the global travel community. YOUR MESSAGE in the RIGHT MEDIUM

3. VISION is COMMUNICATION - delivers effective, informed communications between tour operators, group travel organizers, travel agents, meetings, incentives and conference organizers, destinations and transportation providers, visitor attractions, resorts, hotels, spas, lodges, receptive agents, destination management and marketing organizations, service organizations, educational establishments, financiers and NGO’s.

4. VISION UNDERSTANDS reports on, and engages with, all travel and tourism stakeholders’ findings and views about issues related to making the global travel & tourism industry more sustainable. YOU ARE LINKED WITH VISION’s PROFESSIONAL, INFORMED VOICE

5. VISION LEVERAGES the internet to deliver, receive and share information by text, live and recorded audio & video/film, online conferencing, social networking and eMarketplaces, podcasts, blogs, eConferences and webinars. YOUR FLEXIBLE OPPORTUNITY

6. VISION is TOTAL SUSTAINABLE COVERAGE VISION on Sustainable Tourism newswire is sent weekly to all subscribers to travelmole.com (currently in excess of 450,000 globally) who indicate an interest in sustainability. VISION stories are also featured on the TravelMole main site under “Sustainable Tourism” so as to address the travel industry’s biggest audience. YOU DON”T MISS OUT

7. VISION is YOUR OPPORTUNITY To address the sustainable tourism marketplace:

• Co-operative opportunities are available with VISION
  
• Sponsorships of VISION newswires, sections of newswires, features & events.
• Advertising in VISION newswires.
• Strategic and tactical marketing and other alliances

TECHNICAL DATA:

NATURE:

Website: www.tourism-vision.com

Website: www.travelmole.com (sustainable travel section)

Weekly Newswire: VISION on Sustainable Tourism

Subscriber Breakdown (as of November 30, 2009 – Total: 38,648)

INDUSTRY SEGMENT

Travel Agency	12,054
Technology/eCommerce	3,204
Tour Operator	5,183
Travel Management Company	1,971
Media/Press	2,292
Student/Self-Employed	2,655
Academia	1,666
Hotel/Resort	2,218
Industry-Finance	850
Tourist Board / Tourism	843
Airline	2,636
Trade Services	1,001
Tourism Consultancy	460
Cruise Line	367
Wholesaler/Consolidator	294
Car Rental	197
DMC	216
Association/NGO	197
Coach / Rail	162
MICE Planning	213
Job Recruitment	116
Attractions	77
Restaurant	58
Total (# of Subscribers)	38,648

JOB LEVEL

Mid-Management	8,727
Senior-Management	6,045
Staff	6,675
Consultants	1,929
Others	15,274
Total (# of Subscribers)	38,648