28 March 2008
MP3 walking tour specialist Tourist Tracks (www.tourist-tracks.com) has introduced four new UK tours over the last month, with another going live at the end of April.
The company has completed and launched a tour of the London Bridge area of the capital, taking in the area between London Bridge and Tower Bridge.
The tour was created in partnership with the London Bridge Business Improvement District Company.
A couple of weeks earlier Tourist Tracks started tours of Edinburgh and Glasgow at the Tourism Innovation Day at Glasgow's Hampden Park - its first Scottish products - while two walks of the Regency hotspot of Cheltenham went live shortly before that.
Next month the cathedral city of Ely will join the Tourist Tracks family - including, for the first time, a tour of the interior of the cathedral that can be downloaded to visitors' audio players.
Founder and tours director Tim Gillett said: ââ¬ÅâWe are delighted to have launched these tours in what has been a very busy start to the year for us. In particular, we are looking forward to the cathedral tour going live as it is our first of a building interior rather than of an urban area.ââ¬~
To coincide with the London Bridge tour going live, Tourist Tracks has combined all four of its London trips ââ¬' London Bridge, South Bank, City of London and City of Westminster ââ¬' and is selling the combination for Ãpound;12, compared to the standard price of Ãpound;5. The Edinburgh and Glasgow tours are also sold together as a package for Ãpound;8.
ââ¬ÅâWe are already having some success with the discounted multi-packs,ââ¬~ added Gillett.
ââ¬ÅâWe have also recently had several inquiries from the industry about licensing our tours to be given away as part of tour packages, and we are continuing to develop new tours.
ââ¬ÅâWe will have products in 14 destinations by the end of April and are aiming to have 20 products live by the end of 2008.ââ¬~
by Phil Davies
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