09 July 2008

Cheapie flight ads set to be banned

Those alluring adverts offering flights for 99p could become history with Europeââ¬â¢s MPs expected to outlaw misleading promotions soon.

Brussels politicians are due to vote on whether to ban airlines from advertising fares that do not include all the extra charges and taxes that passengers end up paying once they come to book.

Industry watchers say the odds are on that the vote will ban the ads from appearing by the end of 2008 and the European Association of Airlines has welcomed the news.

A spokesman said: ââ¬ÅâœI think it's in response to consumers getting a little bit fed up with the fact that what they pay doesn't always bear a great deal of resemblance to what they're offered.

"Airlines now in general I think are happy that clarity has been restored and that the consumer is being given the correct information from now on.ââ¬~

Already some European countries have banned misleading fare adverts but Europe believes too many airlines are still fooling customers.

By Dinah Hatch

• PRINT
• SEND TO A FRIEND
• SHARE

Post your comment

Your Comments

, be the first to post a comment.
Your email:

Your comment title:


Your comment:

Email other comments made to this story

5 characters