12 December 2008

EasyCruise to sell via Youtravel.com for second year

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Youtravel.com has renewed a distribution deal with EasyCruise for a second year.

The accommodation specialist aims to increase bookings for its ship EasyCruise Life by 20% in 2009.

Trade sales through youtravel.com are claimed to have made up a significant of proportion of the budget lineââ¬â¢s UK sales this year.

Bookings from the UK account for around half of overall sales for EasyCruise.

EasyCruise sales and marketing director Paul Ellerby said: ââ¬ÅâœLast year worked really well for both of us and I am sure that thanks to new itineraries, including a new seven-night cruise from Bodrum, the relationship will continue to go from strength to strength.ââ¬~

Liz Garfield, national sales manager for youtravel.com, said: ââ¬ÅâœWeââ¬â¢ve worked closely with the EasyCruise team to ensure that our agent partners have got access to great value prices. Our prices are on a half-board basis and include housekeeping services.ââ¬~

She added: ââ¬ÅâœThe fact that customers can choose to embark the ship in either Athens or Bodrum for the seven-night cruises means that agents are able to offer them more flexibility with flight choices and also the chance to add a hotel stay in either Greece or Turkey.ââ¬~

Youtravel.com and easyCruise are plan another joint trade fam trip next spring for between 25 and 30 agents following on from a trip this year.

Ellerby said: ââ¬ÅâœTaking key agents onboard is the best possible way of explaining what the easyCruise concept is all about. This yearââ¬â¢s group was incredibly impressed with the ship and all have been great supporters of us ever since.ââ¬~

by Phil DaviesÃ~

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