07 January 2009

Travelzoo survey brings good news

Europeans plan to travel at least once in the first half of this year Ã¢â¬' matching 2008Ã¢â¬â¢s intentions exactly, according to a new survey.

And, according to the research conducted by internet media company Travelzoo, just over 35% says they will take two or more leisure trips in the next six months.

TravelzooÃ¢â¬â¢s Subscriber Survey, which was sent out by email to 200,000 subscribers in the UK, Germany, France and Spain and garnered 6146 responses, found that 95% of its 2,200,000 European subscribers plan to take a break between now and the end of June, spending Ã&#pound;4.5 billion.

Germans will spend the most per trip, an average of Ã&#pound;560, while the British, Spanish and French will spend an average of Ã&#pound;478, Ã&#pound;502 and Ã&#pound;491 respectively.

The results showed that German and British subscribers book the most ahead (three months) while the Spanish are the last minute merchants, leaving just four weeks to book their hols.

Managing director of Travelzoo in Europe Chris Loughlin said: Ã¢â¬ÅâœThe survey results bring some much needed good news for travel companies across Europe. TravelzooÃ¢â¬â¢s European subscribers plan to spend as much as Ã&#pound;4.5 billion on leisure travel in the first half of 2009, despite the credit crunch."

By Dinah Hatch

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Your Comments (2)

matching 2008 my ar*e !

Get real, if anyone really thinks bookings are going to match 2008 they must be living on a different planet - absolute rubbish. All this proves is that people lie on surveys, which is nothing new. Keep you heads down, your overheads down, your capacity down, and get your suppliers to share the pain with you.

By Nick Cooper, Thursday, January 8, 2009
I'm so reassured

Does this mean that we can now go and spend a fortune on Travelzoo advertising?

By Gary Phillips, Tuesday, January 6, 2009