30 January 2009

Priceline develops travel blog

Priceline.com has launched a blog that will give users tips on everything from cheap deals to the best places to party around the globe.

Written by the site’s resident travel guru Brian Ek, the "Travel Ekspert" will rake through the data on the site to flag up bargains and and will offer information on how to get the best out of the site.

Said Ek: "Travel prices are constantly changing, sometimes several times in a single day. For consumers, the challenges are finding out where the bargains are and how to get them.

"The mission of The Travel Ekspert is to do the legwork for our readers, keep a close eye on what’s happening in the markets, and be the first to let them know when can't-miss travel bargains hit our radar."

The blog is at www.priceline.com/travelblog.

by Dinah Hatch

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Your Comments (3)

Unusual blog roll

William Shatner is his favourite blogger!

By Matt Parsons, Thursday, February 5, 2009
Blog-Awful

Yup, looks like a half baked attempt by someone who half understands what it is all about....

By ** Jetwash **, Monday, February 2, 2009
Loss opportunity

I feel this is a half baked blog. Let me explain. Even if this is a good start for the online travel player, it doesn't serve the whole point about starting a blog that is to engage a conversation with your customers. I wonder why Priceline didn't take this approach and don't allow people to comment on their posts. Scared of not controlling things maybe. But looking at Bill Marriott blog, it proves you can open comments on a corporate blog and make it successful with your audience.

By Guillaume Thevenot, Friday, January 30, 2009