12 November 2009

Wizard Florida attraction tie-up for Virgin

Virgin Holidays has become the UK's official holiday company to Universal Orlando Resort, home of new attraction, The Wizarding World of Harry Potter.

The Wizarding World of Harry Potter at Universal’s Islands of Adventure will offer multiple themed attractions, shops and a restaurant.

The new marketing partnership will see the operator offer travellers exclusive benefits from next spring when the Harry Potter-themed area opens.

These include:

· Free parking at Universal Orlando Resort for a day

· Complimentary breakfast refreshments at the Three Broomsticks within The Wizarding World of Harry Potter

· Complimentary keepsake from The Wizarding World of Harry Potter

· A head start on rides and attractions at The Wizarding World of Harry Potter

The Wizarding World of Harry Potter features on the front cover of Virgin Holidays’ brochure to be published on November 26.

by Phil Davies

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