Just a Drop starts Haiti appeal
The travel and tourism industry is being called on to raise funds to supply clean safe water to disaster-hit Haiti.
Clean water charity Just a Drop has started the appeal as emergency relief agencies attempt to get essential supplies through that are needed in the immediate aftermath of the earthquake.
Just a Drop is calling for donations to provide ongoing support for villages and communities.
The charity will send in teams as soon as the initial relief period is over to help rebuild water and sanitation infrastructure and encourage displaced communities back to their villages and homes.
Founder and chairman Fiona Jeffery said: "Whether it is for business or pleasure the very nature of the travel and tourism industry is that it brings people together from across the world.
"We must face up to the enormous challenges in Haiti and as an industry should rally together and lend our support to its people.
"With all disasters of this kind, water shortage is a major problem and fresh supplies are being urgently dispatched to the island. But once immediate needs are met, it is vital that support is ongoing so that the recovery process is sustained.
"That means rebuilding the water and sanitation infrastructure. Just a Drop's 'JUST HELP HAITI' appeal to the travel and tourism industry is a small part of a global response to this world disaster.
"But clean, fresh water is a life-giving commodity and the charity has a vital role to play. I urge everyone to lend their support because every little bit adds up to making a huge difference."
Carol Hay, Caribbean Tourism Organisation director of marketing for UK and Europe added: "Just a Drop's commitment to Haiti at a time of such urgent need is incredibly valuable.
"On behalf of the Caribbean Tourism Organisation we would like to thank Just a Drop for fundraising for urgent water supplies and sanitation needs.
"Long after the headlines have gone Haiti will need our support and I would like to thank everyone in the industry who will work with Just a Drop to help us work towards recovery."
Companies wishing to support the JUST HELP HAITI appeal can either submit donations on line on www.justadrop.org or send cheques made payable to Just a Drop, to the attention of Ana Sustelo - Just a Drop Co-Ordinator Gateway House, 28 The Quadrant, Richmond TW9 1DN.
by Phil Davies
Wednesday, January 20, 2010