Published on Tuesday, December 6, 2011 picks Digital Trip for sustainable travel website

Digital Trip, one of the UK’s leading travel website and e-commerce specialists were chosen by to provide a new, innovative website for the modern traveller looking for a wide range of holidays and travel experiences, from family holidays and luxury resorts to adventure tours and city breaks that are carefully selected to offer price competitive, more sustainable choices. All Useeka holidays tread lightly on the planet and fairly trade with destination communities and suppliers.  


The new website includes a unique search platform based on advanced technical development by Digital Trip that will filter the travel product feeds that go in to the site to only display sustainable holidays, hotels and other travel products from a wide range of leading tour operators based on clear sustainability criteria. Useeka is working with leading, independent certification programmes to provide a growing number of increasingly discerning traveller’s complete transparency when making their holiday choices. The website, and brand, are contemporary with mass audience appeal, as well as offering live bookable flights, hotels, holidays and dynamically packaged travel solutions. 


The new site also boasts destination guides, galleries, videos, weather and interactive maps to provide as much relevant information to users as possible to allow them to make an informed decision about their travel.


Neil Simpkin from said “Digital Trip have been instrumental in generating new ideas and technology thus making unique, as well as understanding and joining in with our passion for sustainable travel.  We are looking forward to continuing our relationship to build further websites and services as the brand grows.”


After the launch of the website, Digital Trip will also develop and integrate an e-commerce store to enable to sell travel accessories that match their customers travel and destination choices. 


The website is now live:

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The recent insolvency of Low Cost Travel Group, one of the large players in the travel industry had a big impact on the travelers, hotels and all related players from both wholesale & retail arms. There were about 27,000 people on a holiday who had booked through the company comprised of a €200 million wholesale arm and €500 million OTA / retail arm.