American Airlines WiFi

TripAdvisor goes on sale today

Travel review site TripAdvisor will launch on the Nasdaq stock exchange today with an expected value of around $4bn.


TripAdvisor shares, being traded under the name TRIP, will go on sale at 09:00hrs in New York.


The company, which has websites in 30 countries, is being spun off by parent Expedia.


Expedia has been the largest buyer of advertising on the TripAdvisor website, accounting for as much as 35% of its total revenue, according to a report in today's Financial Times. However, the company expects to attract more business from Expedia's rivals following the sale.


After the spin-off, Expedia will no longer have any ownership interest in TripAdvisor.


By Linsey McNeill

Wednesday, December 21, 2011

Your Comments

, be the first to post a comment.
Your email:

Email other comments made to this story
Code Request a new picture 5 characters

NOTE: Comments are subject to admin approval before being posted.
Mole Poll
Would tourists pay 7pounds 50 pence for a carbon-free holiday?
YES 44.62 %
NO 55.38 %

Thank you for your vote

Get Adobe Flash player
Sponsored features - 11 innovations set it apart's game-changing innovations is fast becoming travel agents' preferred global accommodation supplier