Published on Friday, September 14, 2012

Banned Twitter campaigns and favourite infographics

As the nation mourns the fact that there is no longer always something good on television, or that it's no longer acceptable to plan the day around watching sports you didn't even know existed, the time has come to admit defeat... the Olympic and Paralympic games are all over.

To get you over the hump, grab a cuppa and take five minutes to review what has been happening in the world of social media this week.

Have a great weekend


Nike has become the first UK company to have a Twitter campaign banned. Brand ambassadors Wayne Rooney and Jack Wilshere were found to have breached advertising rules. The growing concern that celebrities are using their Twitter accounts as an advertising platform rumbles on...

The award for our new favourite infographic goes to Expedia. More people are relying on their mobile device to book holidays and data is showing that people are planning a majority of their trips whilst already on the move!

Facebook has launched 'Facebook Stories' to highlight innovative use of the social network. It allows Facebook to pull out some of the best content which is being posted across the network. Celebrities are already getting involved and Facebook is inviting subscribers to submit their own.

Art Galleries, flash mobs and instagram - airports have embraced social media with gusto in 2012. Read this great article from Airport World that highlights the different social media platforms that airports are utilising in response to customer demand.

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Mole Poll
'Rise in number of children skipping school for family holidays' - do you encourage this ?
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Undercutting is not for the long-term. Demise of volume players.

The recent insolvency of Low Cost Travel Group, one of the large players in the travel industry had a big impact on the travelers, hotels and all related players from both wholesale & retail arms. There were about 27,000 people on a holiday who had booked through the company comprised of a €200 million wholesale arm and €500 million OTA / retail arm.