Published on Monday, February 6, 2017
AccorHotels has signed a franchise agreement for a Novotel at London Stansted Airport.
The 239-room hotel, currently under the Hilton brand, will re-open as the Novotel London Stansted this summer after a renovation, including the introduction of the new Novotel 'N room' concept.
The hotel will be operated by Arora Hotels, a division of the Arora Group which acquired the property last year.
This will be AccorHotels' third partnership with Arora Hotels, which also operates the Sofitel London Gatwick and Sofitel London Heathrow.
Two other Novotels are set to open in the UK in the coming months - the flagship hotel at Canary Wharf, London, and Novotel London Heathrow Bath Road.
Thomas Dubaere, managing director of AccorHotels UK & Ireland, said: "We are seeking further growth and our development team is actively seeking new opportunities to add to our portfolio across our brands, particularly in the economy and midscale segments.
"We're very happy to be expanding our successful partnership with Arora."
Novotel currently has 33 hotels in the UK, which will have increased to 36 by summer 2017.
Move scroll bar (above) left to right for more videos!
The recent insolvency of Low Cost Travel Group, one of the large players in the travel industry had a big impact on the travelers, hotels and all related players from both wholesale & retail arms. There were about 27,000 people on a holiday who had booked through the company comprised of a €200 million wholesale arm and €500 million OTA / retail arm.