Ambassador Cruise Line appoints onboard entertainment provider

Monday, Jan 10, 2022 0

New cruise operator Ambassador Cruise Line has tapped Peel Entertainment as its exclusive full service provider for onboard entertainment on their first cruise ship, Ambience.

Ambassador and Peel have agreed on an initial five-year agreement to supply entertainment services for Ambience.

Peel is an awarding-winning entertainment production company that has worked in the cruise industry for over 25 years.

They will provide an exclusive entertainment programme for Ambassador guests including bespoke production shows, games shows, musicians, guest entertainers, enrichment speakers and craft tutors. 

Entertainment will include Peel’s exclusive ‘[email protected]’ which are performances not available on any other cruise line. 

Peel will be integrating traditional, live performances with digital and interactive elements to enhance the entertainment.

Ambience guests will experience sail-away deck parties, West-End and Broadway-style theatre shows, murder mysteries, plays, vignettes performed by talented actors and exciting game shows and quizzes.

Bob McGowan, Head of Guest Experience at Ambassador Cruise Line said "We’re extremely proud to be working with Peel. They’ve an exceptional reputation in the cruise industry and will be delighting our guests with a premium entertainment experience. We cannot wait to welcome everyone onboard when Ambience sets sail this spring."


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