Emirates and MSC Cruises extends Fly-Cruise partnership
Gulf carrier Emirates and MSC Cruises have extended their long-term strategic partnership aimed at enhancing the air-sea traveller experience.
The partnership has been supporting Dubai’s cruise ambitions to become a major cruise hub.
Announced at the Arabian Travel Market (ATM) in Dubai, the partnership builds on a decade long year relationship.
Nabil Sultan, Emirates’ RVP for Passenger Sales and Country Management said: “Our cornerstone partnership supports Dubai’s cruise tourism ecosystem while enhancing the customer experience.”
“We will work closely with MSC Cruises on co-marketing initiatives to communicate the diversity of destinations in our network.”
Gianni Onorato, CEO of MSC Cruises, said: “We are pleased to be extending this successful partnership and continuing to offer Emirates’ flight service through our Fly & Cruise packages.”
Benefits of a Fly&Cruise packages include being met at arrivals with a dedicated bus transfer to the ship. On return, guests can drop their bags in the cruise terminal, and collect them directly once they arrive at their destination.
The partnership between Emirates and MSC Cruises will focus on collaboration across the cruise line’s fleet of ships, as well luxury cruise brand, Explora Journeys.
Emirates and MSC Cruises will also explore growth strategies to help expand cruise traffic.
The airline and MSC Cruises will explore joint promotional strategies and marketing campaigns to drive awareness.
Emirates says it will explore initiatives to support MSC Cruises deployments beyond the UAE.
The 16 dedicated Emirates check-in counters at Port Rashid enable disembarking cruise passengers to process their luggage and secure boarding passes up to four hours prior to departure.
Related News Stories: Emirates, MSC Cruises renew fly-cruise partnership MSC Cruises to sail a record seven ships from US in winter 2025-2026 Emirates offers free water park entry with every Dubai booking Cruise guests arrested for credit card fraud MSC sees surge in last-minute summer cruise bookings Qatar Airways renews UEFA partnership Why Washington DC is summer's hottest destination Bahrain flights launch from London Gatwick United Airlines partners with UK space science foundation NCL hails new ship milestones
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
San Antonio on the Rise: David Gonzalez Talks Travel, Culture, and Growth
Anna Marie Presutti on San Francisco’s Tourism Revival and Global Outlook
Exploring Brooklands Museum with Alex Patterson
British cruise guests arrested for skipping onboard bill
Royal Caribbean issues Legionnaires’ disease warning
Aer Lingus revs up for Europe’s only direct Indianapolis route
Payday booking spikes replacing traditional peaks
Affordable Luxury Travel rebrands to Luxtripper