New trade marketing role at Regent Seven Seas

Saturday, 15 Nov, 2013 0

Regent Seven Seas Cruises has appointed Ben Smith in the newly-created position of trade marketing manager, UK and Europe.

Based at the company’s offices in Southampton, Smith will report directly to Cecilia Abert, sales and marketing director for the UK and Europe.

His remit will be to develop trade marketing initiatives across Regent’s UK and EMEA territory creating new online training programmes, product presentations, new point of sale/promotional tools, communications and marketing support to enable agents to expand their Regent business and understand the brand.

Smith joins from GPS company Garmin where he was trade marketing specialist and before that worked for other technology companies and onboard ships within the entertainments team.



 

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Bev

Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.



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