breaknewsimg

Clients are an ageing population

Jeremy Skidmore - May 19, 2026

Over half of Advantage's customers are over 55 years of age. Research carried out by the consortium found that elderly…

breaknewsimg

Customers like re-assurance

Jeremy Skidmore - May 19, 2026

  Research among focus groups by Advantage has found that customers like the re-assurance given to them by agents but…