Priceline signs expanded Sabre distribution agreement

Sabre Corporation just unveiled a new expanded, multi-year agreement with OTA Priceline.
The agreement aims to deliver joint growth in travel retailing.
To achieve this, Priceline will adopt Sabre Direct Pay to support its travel payments needs, offering customers a more secure, automated, and integrated payment process.
Additionally, Priceline will leverage Sabre’s rich GDS content and shopping APIs to support its flight and package inventory to customers.
“At Priceline, we are focused on giving consumers access to the best deals, best inventory, and best tools to book their travel,’ said Matt Bell, VP, Flights for Priceline.
“Ensuring that we have access to the broadest air content is a prerequisite to achieving that vision.”
“Sabre’s robust content and technology solutions will help Priceline deliver on our vision,” he added.
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