Qantas takes majority stake in TripADeal
Qantas has agreed to buy a majority stake in Australian online travel business TripADeal.
The airline says Qantas loyalty members will be able to use TripADeal to use points to book holiday packages, tours, hotels and flights on other airlines.
“Now is the right time to do this,” Qantas CEO Alan Joyce said of the acquisition.
“With most of the travel restrictions being removed, we’re seeing massive growth in bookings.”
They can earn three points for every $1 spent with TripADeal, or pay with points.
“The number one thing frequent flyers want to use their points for is travel,” Joyce said.
It is the largest ever acquisition by Qantas Loyalty.
TripADeal was established in 2011 and expects to generate$21 million in sales this month.
“We are seeing a boom in the travel industry. We do expect that there’ll be significant growth,” said Qantas Loyalty CEO Olivia Wirth
Ray Monty
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