Tourism Western Australia holds first post pandemic UK roadshow

Wednesday, Jun 29, 2022 0

This month Tourism Western Australia hosted its first in-person roadshow in the UK since Covid, with 21 operators from across the state meeting UK agents and product managers.

The operators travelled more than 400 miles across four days, meeting with almost 150 agents and product managers in Glasgow, Manchester, Preston and London.

There were up to 10 places up for grabs on a FAM trip, courtesy of sponsor Singapore Airlines and Tourism Western Australia.

As the roadshow arrived in London, so did Western Australia’s Deputy Premier and Tourism Minister Roger Cook.

The Minister shared the state’s commitment to the UK market.

“Throughout 2020 and 2021 we have continued to invest in the UK market and we have ambitious long-term plans to continue to grow our tourism industry in Western Australia,” he said.

“The WA Government has just announced the largest ever budget for Tourism WA at $167 million for 2022-23, to be invested in marketing, aviation, events and destination development.”

He also visited premium supermarket Waitrose, which has partnered with Tourism Western Australia to expose shoppers to the destination’s gourmet adventures.

This included Western Australian wine tasting events, a BBQ event featuring chef Tony Howell and content in their Food magazine, app and website.


Watch as TravelMole spoke to Roger Cook, Western Australia’s Deputy Premier and Tourism Minister:


Related News Stories :   What’s new in Greater Palm Springs     JetBlue CEO vows ‘no market domination ’with Spirit acquisition     Indonesia hails UK as best performing market for tourist arrivals     Malaysia ditches all Covid entry restrictions     US declares monkeypox a public health emergency     What’s new In San Diego this fall  

Learn more about :   Western Australia ( United Kingdom )  


Ray Monty

Most Read

Nominated for a BritishTravel Award? Here is how to help your chances of winning.

Want something different with a tour of Rome? Then have a look at CarpeDiem Rome...

ITA Airways are expanding, Andrew Bunn UKI and Nordics Manager explains

Pierfrancesco Carino VP International Sales of ITA Airways explains the strategy for the airline

Antigua and Barbuda Update on What’s New in the Hotel Sector

Get a sneak peak at the Antigua and Barbuda’s Vision 2032

Diversity within DMO’s and the European influence - We speak to Destinations International

Western Australia is open for business and we speak to Roger Cook Deputy PM of the state and MOT

Buy Now Pay Later Travel Customers Are Demanding It

Dana Young of Visit Florida turns the tables on Graham as they discuss visiting the Sunshine State

Buy Now Pay Later Travel: Customers are Demanding it

Thailand is now fully opened: Learn all about it from Markland Blaiklock, head of Centara Hotels

Price Based Country test mode enabled for testing United States (US). You should do tests on private browsing mode. Browse in private with Firefox, Chrome and Safari