Trip.com has rolled out a major promotional tourism campaign to boost inbound tourist arrivals to China.
In partnership with Air China, it unveiled the “Explore China” campaign.
The promotion runs to 30 April 2024 targeting travellers from the UK, France, Germany, Italy, Spain and Switzerland.
Exclusively through the Trip.com app, the ” campaign offers two free domestic flight tickets when Trip.com customers book one round-trip flight to China.
Through this free flight promo, it hopes to boost travel to cities beyond the main air hubs.
Additionally, until 30 April 2024, Air China is offering special discounts on select routes to China’s main cities. Booking only via Trip.com, there are extra savings of €50 on all routes until 27 March.
Travellers from selected European cities can choose specially designed routes that showcase China’s cultural and natural highlights.
The campaign is promoting the vibrant cities of of Shanghai, Beijing, and Chongqing as well as the unique culture and natural landscapes of Guilin and Kunming.
