WTTC: Smart border tech could create millions of new jobs

Wednesday, 05 Nov, 2025 0

A new report World Travel & Tourism Council (WTTC) report reveals that smarter border management could supercharge the global economy.

It estimates adding $401 billion in GDP and creating 14 million new jobs across G20, EU, and African Union within a decade.

Created by WTTC in partnership with aviation tech firm SITA, the Better Borders report shows that by embracing digital technologies and adopting smarter visa policies, governments can transform their borders and strengthen economic competitiveness.

With tourism forecast to reach $16.5 trillion in global GDP by 2035 and is expected to account for 12.5% of the world’s workforce, WTTC and SITA argue that border modernisation is now a strategic imperative.

The report outlines six key principles and 18 recommended actions designed to make travel more seamless.

Among its top recommendations, it calls for the full digitalisation of visas and travel authorisations, alongside the adoption of digital identities and biometric technologies to speed up and strengthen border processes.

It also urges governments to enhance cooperation across tourism, security, and finance ministries, pre-clear travellers before arrival to reduce border congestion, and build direct digital relationships with travellers.

WTTC Interim CEO Gloria Guevara said “Technology now allows us to achieve stronger borders and smoother travel. By embracing digital identities, biometrics, and advanced data systems, countries can make journeys faster and more secure.”

“The solutions are already here. Governments that take action today will see clear benefits tomorrow, from safer borders and greater traveller confidence to increased visitor numbers and economic growth.”

Pedro Alves, Senior Vice President, Border Management at SITA, added “Borders today must be dynamic, integrated, and seamless. That means adapting in real time to global events, and delivering the seamless experience people expect.”

The report cites the US, the UAE, and Australia, which are already reaping rewards of digital transformation.

In the US, Customs & Border Protection (CBP), uses biometric facial comparison technology to process travellers entering the United States at 238 airports, including all 14 CBP pre-clearance locations.

The report highlights that 75% of travellers prefer biometrics over manual processes and 85% are willing to share data in advance if it means a faster, smoother experience.



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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.



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