Published on Tuesday, January 12, 2010

Travel mobile sites more popular than ever

More consumers than ever are turning to travel mobile sites to access information, book flights and hotel rooms, and rent cars, says the latest research from The Nielsen Co.

Travelocity leads the pack, with 1.263 million unique monthly visitors in October, according to Nielsen. That’s up a sizable 32.3 percent from 955,000 in October 2008.

Expedia was close behind, with 1.258 million visitors in October, up only 4.7 percent from the same period the previous year.

Following are the top 10 travel mobile sites and apps gauged by unique monthly visitors, according to Nielsen:

1.Travelocity, 1.263 million, 955,000, 32.3 percent.
2. Expedia, 1.258 million, 1.201, million, 4.7 percent.
3. Priceline, 1.2 million, 860,000, 39.5 percent.
4. Orbitz, 1.12 million, 904,000, 23.9 percent.
5. Delta Airlines, 995,000, 827,000, 20.3 percent.
6. American Airlines, 982,000, 633,000, 55.1 percent.
7. Southwest Airlines, 956,000, 934,000, 2.4 percent.
8., 725,000, percentage not available.
9. Continental Airlines, 669,000, 539,000, 24.1 percent.
10. United Airlines, 554,000, 387,000, 43.2 percent.

By David Wilkening

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  • travelling

    There are so many travel apps out there today but almost ALL of them are useless. Call me old-fashioned, but in my opinion there is nothing more effective than using a good travel guide. Sometimes, the best thing to do before a trip is to check out an online travel guide listed on, then buy a book. There are now so many iPhone travel apps on the market that people will stop looking at the scenery and enjoying their vacation, instead they'll be using their smartphone to find out info, text, check emails, flight news and whatever else. Do we need this junk? We managed quite well without travel apps and iphones.

    By Katie White, Wednesday, March 3, 2010

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