Drive American

Published on Tuesday, April 10, 2018

Accommodation booking site reaches five million milestone




Booking.com claims to have reached a milestone of five million listings for homes, apartments and other alternatives to hotel accommodation.

The site claims to have seen a 27% year-on-year increase in this category of accommodation, which is growing faster than traditional options such as hotels, motels and resorts.

According to its own research conducted last year with 57,000 customers in 30 markets, 30% said they want to stay in an apartment, aparthotel or condo in 2018.

Other research found that of 19,000 travellers in 26 countries, 21% would consider listing their own home on a travel accommodation site this year.

"We know that travellers are passionate about exploring a huge variety of different stay experiences, including everything from apartments to houseboats," said VP Olivier Gremillon. "We've been pushing hard to add as many amazing homes and apartments to our platform as possible in order to guarantee that we're providing the choice and diversity our customers crave.

"We're definitely proud of this milestone and will continue to strengthen our leadership position in this space. No matter what type of experience our customers want, we aim to connect them with the unique stay that's just right for them."

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