Published on Friday, February 7, 2020

Choice Hotels launches golf rewards program

Choice Hotels' loyalty program is teeing up a new way for members to earn points.

Choice Privileges points can now be earned with a round of golf.

It launched a first of its kind program called Golf By Choice which allows members to earn when booking tee times at courses around the country.

"With Golf By Choice, we are expanding our offerings for members beyond the realm of hospitality, rewarding business and leisure guests—many of which are avid golfers—with new, unique perks," said Jamie Russo, Choice Hotels' VP of loyalty programs and customer engagement.

Points can also be used when purchasing golf gear and equipment from top brands like TaylorMade, Callaway, Nike, and Puma.

Members earn points for every dollar in cash they spend on such purchases.

They can earn and redeem points when booking tee times and have access to exclusive deals.

Another option to earn points is by downloading select golf training apps.

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