Tourism Malaysia London has selected Sulaiman Suip as its new Director. The appointment comes at a crucial time, as 2025 serves as a build-up year to the highly anticipated Visit Malaysia Year 2026 (VM2026) - a national initiative aimed at revitalising Malaysia’s tourism industry. Visit Malaysia Year 2026 aims to showcase the country’s cultural heritage, landscapes, and immersive travel experiences to the world. With a career spanning key roles at Tourism Malaysia offices in India, Japan, and Thailand, Suip brings extensive experience in tourism promotion. In his new role, he will spearhead Tourism Malaysia London's marketing and PR efforts and strengthening Malaysia’s presence in the UK market and driving visitor numbers in the lead-up to VM2026. "The UK is a vital market for Malaysia, with British travellers consistently drawn to our contrasting experiences," said Mr. Sulaiman Suip, Director of Tourism Malaysia London. "As we prepare for Visit Malaysia Year 2026, I look forward to further strengthening Malaysia’s appeal among UK travellers and inspiring even more visitors." Suip aims to build on the current momentum by strengthening partnerships with the UK travel trade. A focus will be on enhancing collaborations with tour operators, travel agents, and key industry players. As a key pillar of Malaysia’s National Agenda, VM2026 aims to boost tourism revenue, enhance Malaysia’s global competitiveness, and position tourism as a major contributor to the country’s economy. The campaign’s goal is to welcome 35.6 million international visitors and generate RM147.1 billion in tourism receipts.

  Tourism Malaysia is excited to announce the launch of an exclusive "Stay, Watch & Play Golf 4D3N Package," in collaboration with Golftreks Travel & Services. This special offering is in conjunction with the prestigious Maybank Championship LPGA 2024, taking place from 25th to 28th October 2024 in Kuala Lumpur, Malaysia.   Designed for golf enthusiasts and travellers alike, the package offers an exceptional blend of golfing, sightseeing, and world-class hospitality. It includes three nights’ accommodation in Kuala Lumpur, daily breakfast, and two rounds of 18-hole golf at premier courses such as the Kota Permai Golf & Country Club or The Mines Golf & Country Club. Golfers can enjoy the full experience with caddy, buggy, and insurance all included.   The highlight of the package is entry passes with a hospitality package for the final day (Day 4) of the Maybank Championship LPGA 2024, hosted at the renowned Kuala Lumpur Golf & Country Club in Bukit Kiara. The Maybank Championship LPGA 2024 is a prestigious golf tournament showcasing top female golfers from around the world competing for one of the most coveted titles in the Ladies Professional Golf Association (LPGA) tour.   Guests will also be treated to a sightseeing tour of Kuala Lumpur’s most iconic landmarks, accompanied by a knowledgeable, English-speaking guide. Daily transfers by touring van, as per the itinerary, and some specified meals are also included.   Two luxury accommodation options are available:   Wyndham Suites KLCC: Located in the heart of Kuala Lumpur's Golden Triangle, Wyndham Suites KLCC offers an unrivalled blend of convenience and comfort. With easy access to public transportation and landmarks like the Petronas Twin Towers and Pavilion Kuala Lumpur, the hotel provides a perfect base for exploring the city. The elegant 48-story hotel features well-appointed one-, two-, and three-bedroom suites equipped with modern amenities. There is also an Olympic-sized infinity pool. Guests can also enjoy the sophisticated Sky Lounge @ 46 and 24/7 gym facilities, ensuring a relaxing and luxurious stay.   One World Hotel: One World Hotel offers a seamless blend of Asian artefacts and Western architecture, ideal for both business and leisure travellers. Adjacent to the bustling 1U shopping mall, the hotel features 452 elegant rooms, 20 event spaces, and three dining outlets. Guests can unwind in its world-class facilities, from refreshing spa treatments to top-tier dining options. Located just a short walk from the MRT train station, the hotel provides easy access to Kuala Lumpur’s top attractions while prioritising guest comfort.   With this exclusive package, travellers will be able to combine their love of golf with an unforgettable experience at one of Asia’s premier golfing events, alongside but also the opportunity to explore Kuala Lumpur's vibrant cityscape.   The package price per person, based on two sharing a room: Wyndham Suites KLCC: USD 568 (approximately £442) for golfer, USD 328 (approximately £255) for non-golfer One World Hotel: USD 648 (approximately £505) for golfer, USD 418 (approximately £325) for non-golfer   Airfare and other incidentals are not included. Terms and conditions apply, subject to availability.

Tourism Malaysia London is returning to National Geographic Traveller (UK) Food Festival, this coming weekend. It runs from 20 – 21 July at the Business Design Centre, Islington, London. The event celebrates travel and cuisine, offering visitors a taste of Malaysia's culinary heritage. Malaysia offers a wide array of flavours and can be found at stand B2. Tourism Malaysia’s London office will showcase Malaysia as a premier foodie destination, highlighting the country’s fusion of Malay, Chinese and Indian cuisines. The festival provides an opportunity to see celebrated chefs in action. On Sunday 21 July, author and TV host Chef Norman Musa will host a Malaysian street food masterclass. He will demonstrate how to make roti canai with Malay chicken curry. Attendees also have the chance to win a holiday to Malaysia, supported by Malaysia Airlines. The prize includes Malaysia Airlines flights and luxury stays at The Majestic Hotel Kuala Lumpur and Tanjong Jara Resort. Tourism Malaysia's stand is: B2 Ticket booking is required for entry: https://foodfestival.natgeotraveller.co.uk/ 

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YB Dato Sri Tiong King Sing, Minister of Tourism, Arts and Culture delivering his mandate at the Tourism Malaysia Strategic Direction Towards VM2026 Networking Session

  Tourism Malaysia had a prominent start on 30th April 2024 by organising a networking session with the industry players by presenting its strategic direction and action plans focussing on promoting Malaysia internationally and domestically. This direction and action plans were crafted during the engagement session with industry players to ensure the fast conversion and high impact programme and achieve the common goal in attracting 35.6 million tourists and generate RM147.1 billion in receipts for Visit Malaysia 2026.   The VM 2026 roadmap is built on three core strategies – creating demand, increasing traffic, and prioritising target markets. Key initiatives include branding and marketing blitz, strategic partnerships for joint promotions/tactical campaigns and market segmentation.   Malaysia's notable tourism achievements for the first quarter of 2024 are promising. During this period, from January to March, Malaysia saw a significant influx of foreign tourists, reaching 5.8 million arrivals. This marks a remarkable growth of 32.5% compared to the previous year's 4.3 million. The top ten markets contributing to this success were Singapore, Indonesia, China, Thailand, Brunei, India, South Korea, the United Kingdom, Australia, and the Philippines.   Tourism Malaysia will continue to empower its branding through aggressive advertising campaigns, influencer marketing, and compelling content creation across digital (70%) and traditional (30%) media platforms. The agency will also establish strategic partnerships with airlines, online travel agents (OTAs), and land/sea border operators of neighbouring countries to enhance tourist arrivals.   Key target markets are prioritised into three tiers, led by first-level priorities such as China, India, Indonesia, Vietnam and Australia. The second-level priorities include South Korea, Gulf Cooperation Council (GCC) countries and the United Kingdom, followed by third-level priorities comprising Chinese Taipei and Germany. Apart from traditional markets such as Brunei, Thailand and Singapore, the focus is also highlighted on emerging markets like Pakistan and Bangladesh.   Meanwhile, tourism products and travel experiences will be tailored for niche segments like nature-based tourism, experiential tourism, medical & wellness tourism, responsible tourism, luxury, weddings, Muslim-friendly, gastronomy, and bleisure travel.   YB Dato Sri Tiong King Sing, Minister of Tourism, Arts and Culture, said: "Our multipronged VM 2026 strategy provides a comprehensive framework to boost Malaysia's visibility, enhance destination accessibility and elevate our tourism offerings. Through focused efforts and strategic collaborations, we are confident of achieving our yearly arrivals and target receipts in the run-up to VM 2026."   Tourism Malaysia will continue engaging industry stakeholders and international partners to refine and execute the VM 2026 strategies, positioning Malaysia as a preferred tourist destination in this region.