About us
UNLOCK TAMPA BAY FLORIDA'S MOST The heart of Florida’s west coast beats in Tampa Bay. Visit Tampa Bay encourages adventurous travelers to unlock sun, fun and culture in Florida’s most diverse travel destination. As a not-for-profit corporation certified by Destinations International’s Destination Marketing Accreditation Program (DMAP), we work with hundreds of partners to tell the world the story of Tampa Bay. Treasure awaits. The tourism industry is a significant driver of Hillsborough County's economic development.  The $3.6 billion in visitor spending supports a total of $5.6 billion in sales across the county, these sales create more than 48,000 jobs with associated incomes of over $2.1 billion.  Aside from jobs and income, Hillsborough residents benefit from tourism due to the $347 million it generates in state and local taxes revenues. ...Read more
Company Name : Visit Tampa Bay
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News & announcements
  • 02 Jun 22

    Visit Tampa Bay invites stakeholders to ‘Measure the Treasure’
    Visit Tampa Bay launched its ‘Measure the Treasure’ animated video showcasing the importance of the ...Read more
  • 18 Jan 22

    Partner News
    Visit Tampa Bay Launches New Riverwalk Attraction Pass
      First Comprehensive Downtown Pass Embraced by Attractions     Visit Tampa Bay today launched the ...Read more
  • 13 Jan 22

    Record December tourism kicks off Tampa Bay high season
    Visit Tampa Bay continues setting benchmarks in tourist development fund collections announcing a record high ...Read more
  • 21 Dec 21

    Craft Beer & Fine Dining that is Exclusive to Tampa Bay, Florida
    Devoted to beautiful Tampa Bay, Florida, recent home to the Super Bowl, PGA tournaments and ...Read more
  • 18 Dec 21

    A love letter to Tampa Bay
    Following on the success of two award-winning, self-published books, Visit Tampa Bay now launches it's ...Read more
  • 18 Oct 21

    Tampa Bay welcomes back first cruise map
    Port Tampa Bay is back on the cruise map. Royal Caribbean's Serenade of the Seas ...Read more
  • 24 Sep 21

    Visit Tampa Bay hails strong August hotel occupancy
    Visit Tampa Bay announced hotel occupancy in August averaged 62.4%, just marginally below the pre-pandemic ...Read more
  • 13 Jul 21

    Visit Tampa Bay launching biggest-ever summer ad campaign
      On the heels of being named Florida's number 1 city, Visit Tampa Bay (VTB) ...Read more
Our Partners
Contact us

Marisol Berrios

Senior Leisure Sales Manager


Michele Pruitt

National Sales Manager

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