G Touring brands Travelsphere and Just You have announced a partnership with specialist technology provider, Travel Marketing Systems (TMS).
TMS will help the escorted tour operators grow their sales and improve efficiencies via tailored digital platforms and marketing services, including:
* Creating tailored marketing assets
* Providing tools to generate and share promotions, including via social media and on displays such as in-store digital screens
* Embedding promotions and incentives into agents’ email campaigns
* Offering a central content library for the trade to access emails, social media posts, store posters, and window and TV displays
Rachel Mould, head of sales UK – Travelsphere & Just You, said: “Our partnership with TMS is all about making life easier for our agent partners – giving them the tools, content and support they need to grow their sales with us. We know agents are busier than ever, so this partnership will help cut through the admin and let them focus on what they do best: inspiring customers and driving bookings.”
Steve Rushton, founder of TMS, said: “We’re proud to partner with Travelsphere and Just You to make it easier for agents to shout about these incredible tours. Agents don’t have time to build marketing campaigns from scratch – they need great content at their fingertips, ready to go. With TMS, we’re taking the hard work out of marketing. Our platform automates the heavy lifting, from email templates and social posts to print-ready assets, enabling even the smallest business to run professional, sales-driven campaigns with ease.”
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