Abacus: Asia poised to become world’s leading travel region
Asia is growing to become the top travel region in the world, as soon as 2015 in some travel categories, an Abacus International update forecasts.
Robert Bailey, Abacus International president and CEO, said Asia today “is an astounding force in the travel industryâ€.
“It has weathered the storm of the past few years and emerged at an all-time high, well poised to take over as the leading travel region.â€
After a strong showing in 2010, Asia is on target to take its spot as the largest region in terms of air transport, travel destination, business travel, utilisation of ancillary revenue models and mobile usage.
According to Abacus data, the number of booking transactions for 2010 ended on a record high, even higher than the pre-recession period in 2007.
The booking numbers were up +11 percent year-on-year from 2009. This coincides with international arrivals into Asia, which were up by almost 13 percent in Asia.
Globally, international tourist arrivals were up seven percent after a four percent decline in 2009. Growth is expected to continue in 2011, but at a slower pace of 4 – 6 percent.
“Despite rising fuel costs and the recent recession, the Asian travel industry has shown its resilience in its quick recovery and strong growth years in both 2009 and 2010,” said Bailey.
“I foresee that 2011 will continue to be a high growth year for Asia, albeit at a slightly slower pace.”
by Ian Jarrett
Ian Jarrett
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