Her Royal Highness Princess Royal joined Liverpool city officials, crew, and guests on Queen Anne to celebrate the enduring bond between Cunard and its spiritual home. Liverpool has a special place in the company's 185-year history as the birthplace of Cunard's first Transatlantic Crossing and was the company's headquarters for 128 years. The city was named – in a world first – as Queen Anne's Godparent during an historic naming ceremony at the iconic Liverpool Waterfront last May. Princess Royal met with members of Cunard's Women Officers Network. Katie McAlister, President of Cunard, said:  "Liverpool is not just where Cunard was founded — it's where our story began. The bond between Cunard and Liverpool has grown over generations. We feel a strong connection to this city and are always proud to return." The visit coincided with Sea of Glamour, a special exhibition curated by Mary McCartney and featuring 184 images from Cunard's past and present since the first Atlantic crossing which sailed from Liverpool in 1840.

Her Royal Highness The Princess Royal will lead Cunard’s 185^th anniversary celebrations in Liverpool on 27 May, as it marks 185 years of cruising.  The festivities will begin on 26 May, when Cunard’s newest ship, Queen Anne, arrives in the Mersey – almost a year to the day since her naming ceremony in Liverpool. Following the celebration, Cunard will officially open its 185^th ‘Sea of Glamour’ exhibition at The Royal Liver Building, joined by Queen Anne’s Icons. These are five Liverpudlian women chosen to represent the city after Liverpool was named, in a world first, as Queen Anne’s Godparent. Curated by renowned photographer Mary McCartney, the exhibition will showcase the heritage of life at sea through Cunard’s 185-year history. Katie McAlister, President of Cunard, said: “This is a landmark moment for Cunard, and we are incredibly honoured to welcome Her Royal Highness to Liverpool.” “The opening of the exhibition is a fitting tribute to the legacy that defines Cunard, and to the special bond we share with the city.”

Cunard has unveiled the first series of Event Voyages for 2026.  The full programme will be launched in two phases. The first part welcomes back several Cunard favourites to flagship Queen Mary 2 and the brand’s newest ship, Queen Anne. Cunard’s Event Voyages feature exclusive performances and hands-on workshops, with top performers and experts. The cruise line offers five 7-night itineraries from May to November, 2026. These are: London Theatre at Sea with the Olivier Awards Curated by Julian Bird OBE, it features performances from a line-up of theatre talent. There are daytime events and special evening shows throughout the voyage. The special Transatlantic Crossing features the one-off production - The Oliviers in Concert.​Departing 22 May, prices currently start from £1,249 per person based on two sharing a Britannia Balcony stateroom. Sail4th250 Celebrations Queen Mary 2 will join will join the celebration amid a large flotilla of ships in New York City. Departing 3 July, prices currently start from £1,799 per person based on two sharing a Britannia Balcony stateroom. Wellness at Sea, in partnership with Harper’s Bazaar The Norwegian fjords provide an idyllic backdrop for this wellbeing journey on board Queen Anne. It will host leading experts in the health and wellbeing sector, including Harper’s Bazaar editors, with talks and classes. Departing 5 July, prices currently start from £1,099 per person based on two sharing a Britannia Balcony stateroom. Anthony Inglis & the National Symphony Orchestra Classical music brought by eminent maestro Anthony Inglis and the UK’s National Symphony Orchestra. With two evening performances in the Royal Court Theatre. Departing 5 September, prices currently start from £1,549 per person based on two sharing a Britannia Balcony stateroom. Literature Festival at Sea, in partnership with Cheltenham Literature Festival Guests can mingle with esteemed authors, journalists, historians, and fellow book lovers, on a seven-night sailing dedicated to storytelling. Curated by The Times and Sunday Times Cheltenham Literature Festival team, this unique voyage celebrates the written word in its many forms with intimate Q&A sessions, themed events, and book signings. Departing 28 November, prices currently start from £1,149 per person based on two sharing a Britannia Balcony stateroom. Katie McAlister, President of Cunard, said: “We’re so thrilled to unveil the first phase of our 2026 Event Voyages programme – a showcase of uniquely curated voyages that celebrate the very finest in entertainment, culture, and wellness.”

Cunard ship Queen Mary 2 is collaborating with Sail4th 250, the non-profit overseeing celebrations in the Port of New York and New Jersey for America250. The partnership sees flagship Queen Mary 2 at the heart of the landmark event, offering guests unique vantage point for the celebration. The six-day centerpiece of America's milestone anniversary will feature the largest international flotilla of tall ships and naval vessels ever assembled. Some 17 nations have already committed their tall ships to participate, and the U.S. Navy has invited scores of others. More than 30 tall ships are expected. The celebration will also include festivals, public access to the tall ships, a massive fireworks display, and an exhibition of 18th-century historic documents. Planners expect eight to 10 million spectators to line the 15-mile New York/New Jersey shoreline to view the July 4 parade of tall ships and naval vessels Events are planned from July 3-8, 2026. Katie McAlister, President of Cunard, said: "Cunard has a long and distinguished history with the United States, and we are proud to play a role in this momentous celebration.” Queen Mary 2 will offer guests an experience like no other — immersed in the excitement and grandeur of America's 250th Independence Day." From a prime position in New York Harbor, guests will have unrivaled views of the largest gathering of tall ships and naval vessels ever seen in the city. The spectacle continues with a military flyover, culminating in a fireworks finale over the Manhattan skyline. Chris O'Brien, President of Sail4th 250, added: "The participation of Queen Mary 2 helps ensure that seafaring travelers can have first-class seats to the most spectacular event in the history of New York Harbour." Cunard's Independence Day Spectacular Voyage will take place from July 3-10, 2026, offering guests the chance to be part of history. After New York, Queen Mary 2 will continue to Newport, Rhode Island, and Halifax, Nova Scotia. Prices currently start from $2,350 per person based on two sharing a Britannia Balcony stateroom.

Cunard has unveiled a new-look Queen Elizabeth ahead of a debut season sailing from Miami and inaugural Alaska voyages from Seattle.   The 2,000-guest ship just completed a refurbishment in Singapore. Queen Elizabeth's debut Alaska season from Seattle begins on June 12, while the inaugural Caribbean voyage from Miami departs on October 16. Queen Elizabeth's spaces, such as the Commodore Club, Queens Room, Garden Lounge, and The Pavilion, have each revitalised. Outdoor decks have also been revamped with more sunshades to the aft deck. The Grills experience has also been elevated. Another standout feature of the refurbishment is the introduction of The Pavilion Wellness Café, which debuted in 2024 on Cunard's newest ship, Queen Anne. This wellness-focused venue will serve breakfast, lunch, and daytime dining with plant-based menu alongside sustainably sourced meat, fish, and dairy. Guests can also enjoy the Harper's Bazaar Wellness at Sea program, first seen on Queen Anne. This industry-first partnership offers three-day wellness packages tailored to relaxation, energy restoration, or recovery. Katie McAlister, President of Cunard, said: "We are delighted to offer guests an even more refined experience on board, with updated spaces that combine classic Cunard style with modern comfort." For the first time, a Cunard ship will spend the full season in Miami and Queen Elizabeth will offer a dedicated program of roundtrip Caribbean voyages with itineraries ranging from nine to 28 nights. Port calls include Montego Bay in Jamaica, San Juan, Puerto Rico, and St John's in Antigua.

Cunard is offering travel agents the chance to win Caribbean cruise during the line’s biggest ever trade competition.  To be in with a chance of winning, agents need to register and play their customers’ eligible bookings on Shine Rewards Club before 28 March, 2025. Agents will be able to choose from one of the following four 9-night voyages aboard Queen Elizabeth: Western Caribbean, 9 nights (Q605) Western Caribbean, 9 nights (Q607) Western Caribbean, 9 nights (Q609) Western Caribbean, 9 nights (Q629) Cunard will upgrade the trip with a host of extras such as Wi-Fi, a drinks package, shore experiences, return flights and more. Tom Mahoney, Director of UK Sales at Cunard, said: “We are thrilled to launch our biggest ever travel agent competition.” “This is our way of recognising the dedication of the trade.”  The 2,000 guest Queen Elizabeth is currently undergoing a makeover in Singapore ahead of her debut Caribbean season sailing from Miami. The ship will also embark on inaugural Alaska voyages from Seattle. The ship departs for Hong Kong on 14 March. Venues such as the Commodore Club, Queens Room, Garden Lounge and The Pavilion have each been revitalised. Queen Elizabeth’s maiden voyage from Miami to the Caribbean departs on 16 October on a 12-night roundtrip sailing.  Cunard has made it easier to sail using agents’ Shine points by removing its minimum threshold for the number of Shine points travel agents need in order to redeem a Cunard voyage. Agents can now use any amount of Shine points to book any retail fare type, on any Cunard voyage that is on sale. The new ‘Cruise with Cunard’ calculator makes it easier to understand how many Shine points are required to book a voyage. Travel agents can also choose to spend their Shine points on anything listed in the Rewards catalogue. Agents can visit for the latest Cunard news and information, as well as to earn Shine points for bookings and training.

Cunard is now offering guests the chance to sail in style, for less.  A new promotion, running until midnight on 3 March 2025, gives 10% off voyages sailing before 31 March 2026. Savings can be made on more than 300 voyages, ranging from short cruises breaks in Europe to 65-night cruises across the globe. The promotion is valid for voyages aboard the luxury brand’s flagship Queen Mary 2, as well as Queen Victoria, Queen Elizabeth, and Cunard’s newest ship, Queen Anne. It is applicable across all fare types including Early Saver, Cunard Fare, and Late Savers. Some included in this promotion include Queen Elizabeth’s maiden Caribbean season from Miami, Transatlantic crossings on Queen Mary 2, Alaska and Mediterranean cruises. Travellers can now add flights and a Miami hotel stay to their Caribbean holiday from just £840 per person. This additional promotion is combinable with the 10% off offer. Flights are operated by either British Airways or Virgin Atlantic, and transfers in Miami are included, along with one night at the Miami Airport Marriott. Guests can book now with a 15% deposit. The 2,000 guest ship Queen Elizabeth will undergo a significant refit from this month in Seatrium’s Admiralty Yard in Singapore, preparing her for a new Alaska season from Seattle in June. This ship will also sail an inaugural season to the Caribbean on 16 October. The Caribbean season will begin with a 12-night roundtrip sailing from Miami, visiting Bridgetown’s UNESCO- listed Garrison and bustling markets of Castries, St Lucia. For the first time ever, A Cunard ship will spend the full season in Miami. Queen Elizabeth will offer a dedicated programme of roundtrip Caribbean voyages with itineraries ranging from 9 to 28 nights. Agents can visit www.ShineRewardsClub.com for the latest Cunard news and information

Cunard's newest ship, Queen Anne marked her North American with a maiden call in New York at the weekend. Cunard's first new ship in 14 years spans 14 decks with 15 dining venues, accommodating up to 3,000 guests. Queen Anne's call in New York marks the first stop on a 107-day inaugural world cruise. Cunard has been sailing to New York since 1847, longer than any other cruise line. Katie McAlister, President of Cunard, said: "Queen Anne represents the pinnacle of hospitality for Cunard, and her arrival in New York is an historic milestone.” “We are proud to contribute to the record-high1.5 million cruise passengers that travel to NYC bringing $500 million in local economic impact to New York."

Cunard is rolling out holistic Harper’s Bazaar Wellness at Sea programmes. A collaboration with the lifestyle magazine, the product launches this month on flagship Queen Mary 2, Queen Elizabeth and Queen Victoria. Each three-day programme – Relax, Recover or Energise – is designed to meet individual wellness goals. Priced at US$629 per guest, the packages include: a tailored selection of spa treatments, a premium range of ELEMIS products, and nutritionally balanced dining options. They are available to book in My Cunard before guests sail, or once on board with the ship’s Spa Concierge. It follows the announcement of a brand-new Wellness at Sea Event Voyage for 2026. Scheduled for 5-12 July 2026, the seven-night Norwegian Fjords voyage on Queen Anne will include a variety of wellness-themed experiences. These range from fitness classes and tailored spa treatments to talks from expert speakers. Katie McAlister, President of Cunard, said: “Wellness is at the heart of what we offer at Cunard, and the Harper’s Bazaar Wellness at Sea programmes are a natural addition across our entire fleet.” Cunard is also introducing a range of new plant-based menus across its fleet, developed in collaboration with chef Paul Gayler MBE.

Cunard’s newest ship Queen Anne has embarked on its 107-night maiden world voyage from Southampton.  It was waved off by spectators and celebrated with a fireworks display late Thursday The 3,000-guest ship will make her first US call in New York on 17 January. Queen Anne will call at 30 different ports across 18 countries. Highlights include calls to Miami, San Francisco, the Panama Canal, Honolulu, Auckland, Sydney, Hong Kong and more. Guests will also cross the International Date Line on 12 February. Queen Anne becomes the 14th ship in Cunard’s history to undertake a full world voyage. The world cruise includes overnight stops in New York, Honolulu, Sydney, and Singapore, with Queen Anne returning to Southampton on 27 April. On board, guests will enjoy curated experiences including a special world voyage cocktail party and a shoreside Gala Event. There are also talks from notable speakers, such as Olympic gold medallist Rebecca Adlington OBE, hypnotist Paul McKenna, actor Charley Boorman and former Wimbledon champion Pat Cash.

Cruise line Cunard has unveiled its Alaska 2026 programme with 23 roundtrip voyages from Seattle. Between April and September 2026, Queen Elizabeth will sail Alaska cruises ranging from 7 to 12 nights. Guests looking for a longer holiday that combines contrasting destinations can enjoy extended voyages of up to 42 nights, taking in the landscapes of Alaska and the sunny Caribbean. Cunard’s full 2026 programme features visits to 31 unique destinations across 16 countries, including highlights such as Colón, Panama, and Bridgetown, Barbados. Voyages are available to book from today with guests able to claim up to triple on board credit for bookings made until 17 February 2025. The line’s shore excursions out of Alaska include humpback whales in their natural habitat as Queen Elizabeth sails through Alaska’s glacier-filled fjords. Queen Elizabeth’s other highlights include Ketchikan, with its vibrant totem poles, Juneau’s gold rush history and Haines, a prime destination for kayaking. Alaska cruises will also visit the UNESCO World Heritage Site of Glacier Bay National Park and Hubbard Glacier. Katie McAlister, President of Cunard, said: “Alaska is a truly unique destination, and we’re delighted to return with our 2026 programme.” “These voyages promise to create unforgettable memories, and we can’t wait to welcome our guests on board Queen Elizabeth.” Agents can visit www.ShineRewardsClub.com for the latest Cunard news and information, as well as to earn Shine points for bookings and training.  

Cunard is showcasing top tier music collaborations in 2025 with renowned music artists Jools Holland OBE and Jamie Cullum headlining exclusive performances on Queen Victoria. Jools Holland will join guests on Queen Victoria’s eight-night Spain and Italy voyage from Southampton on 4 May, and to Civitavecchia on 12 May. The host of Later with Jools Holland and former Squeeze pianist will perform two shows in the ship’s Royal Court Theatre. Prices currently start from £889 per person based on two sharing a Britannia Balcony stateroom. Britain’s best-selling jazz artist and BBC Radio 2 presenter Jamie Cullum will join the 2,000-guest Queen as part of her 13-night roundtrip Atlantic Islands voyage departing Southampton on 21 April. The MOBO Award-winner will play some of his best known hits including songs from breakthrough album Twentysomething. The April-May sailing features port calls to Madeira, Tenerife, La Palma, Gran Canaria, Lanzarote Cadiz (including tours to Seville). Prices currently start from £1,649 per person based on two in a Britannia Balcony stateroom. Cunard President, Katie McAlister, said: "We take pride in curating unique and unforgettable experiences, and we can’t wait to welcome Jools Holland and Jamie Cullum.” Agents can visit www.ShineRewardsClub.com for the latest Cunard news and information, as well as to earn Shine points for bookings and training.