Agents must indicate availability on special offers
Travel agents have been warned to word adverts more carefully following consumer complaints concerning an Expedia offer.
The warning has come from the Committee of Advertising Practice (CAP), which is asking UK agents to make it clear when advertised prices have limited availability. The warning follows a ruling by the Advertising Standards Authority (ASA) over an Expedia advert.
Consumers contacted ASA to complain that they couldn?t book the special offer at the advertised price because of limited availability.
In a statement, CAP said: ?The ASA upheld the complaints because neither advertisement had made it clear that availability at the ?from? price was extremely limited.?
CAP wants written assurance from agents that they will adhere to its advertising guidelines in future. ABTA is also advising its members to take note of the advice.
Report by Ginny McGrath
Ginny McGrath
Have your say Cancel reply
Subscribe/Login to Travel Mole Newsletter
Travel Mole Newsletter is a subscriber only travel trade news publication. If you are receiving this message, simply enter your email address to sign in or register if you are not. In order to display the B2B travel content that meets your business needs, we need to know who are and what are your business needs. ITR is free to our subscribers.

































CCS Insight: eSIMs ready to take the travel world by storm
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt
Qatar Airways offers flexible payment options for European travellers
Air Mauritius reduces frequencies to Europe and Asia for the holiday season