Airline offers business travellers discount as part of government campaign
Bmi regional has partnered with the Department for International Trade to support its ‘Exporting is GREAT’ campaign with discounts for business travellers across its routes.
The campaign aims to increase the number of exporters by 100,000 by 2020.
At present, statistics show that trade exports for the UK are growing but are far below UK import figures.
In October 2016, HMRC reported £28.8 billion in overseas trade, whilst the figure for imports sits at £39.6 billion.
As an official partner of the campaign, bmi regional is giving business travellers a 10% discount and will also be supporting the campaign’s Export Hub as it visits locations throughout the UK.
"We know that one barrier to exporting is the cost of travel and accessibility to new buyers overseas and this partnership will help bring the costs of travel down for businesses," it said.
The airline’s move to support a business-led campaign follows bmi regional’s previous incentive to help small companies sell overseas – Seats for Start Ups, in which it offered new businesses the chance to win free international flights.
This new campaign goes a step further, with bmi regional offering all participating businesses a discount on every bmi regional route from the UK, excluding codeshares.
Bmi regional’s chief commercial officer, Jochen Schnadt said: "Business travel is a key part of our strategy and helping businesses, large and small, to grow their export trade is fundamental to bmi regional’s strategy of enabling business.
"Bmi regional has deliberately focused on flying out of specific UK airports at regular and convenient times to make business travel, even returning in a day, a viable option for our clients.
"We also maintain an inclusive pricing strategy with all fares offering complimentary in-flight drinks and snacks, 23kg hold luggage and allocated seating as standard. Furthermore, our speedy 30 minute check-ins are part of our efforts to create a convenient and seamless journey experience."
To get the discounts, business travellers need to go to the dedicated website www.flybmi.com/exporting-is-great and use discount code EXPORT10 when booking.
British Airways is also a partner of the GREAT campaign.
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
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