Business travel group steps up activity in Australia
The Global Business Travel Association (GBTA) has announced several new initiatives in the Australia/New Zealand region following the appointment of Welf Ebeling as regional director for Asia.
The initiatives include an Australia/New Zealand Advocacy Group and a regional Strategic Benchmark Group for large corporates.
GBTA’s 5,000-plus members manage over US$340 billion of global business travel and meetings expenditures annually.
GBTA chief global development officer, Paul Tilstone will visit Sydney on February 22 to begin an interview process for candidates for a new general manager role for the region.
GBTA Australia/New Zealand is keen to see a significant increase in activity to represent the interests of the travel buyer community.
Tilstone said he saw lots of opportunity in the region for engagement with the government and key suppliers on developments which affect the buyers and the opportunity for large corporates to share best practice and benchmark their strategies.
“Buyers in the region need to be heard more and GBTA can help them do that,” he added.
Ian Jarrett
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