About us
The State of Michigan is blessed with the riches of unspoiled nature: the nation's longest freshwater coastline, lakes that feel like oceans, golden beaches, an abundance of fresh produce straight from the farm, glorious sunrises and sunsets and endless opportunities for recreation. Here you will find more than 100 public beaches, some of the highest freshwater sand dunes in the world, stunning multi-colored sandstone cliffs, two National Lakeshores and the only national marine sanctuary in the Great Lakes--the Thunder Bay National Marine Sanctuary in Lake Huron. Along the shoreline discover 129 lighthouses, numerous maritime museums, ten shipwreck-diving preserves and historic military fortifications. America's Great Comeback City, Detroit, celebrates its automotive heritage throughout the Motor Cities National Heritage Area and celebrates its music roots at the Motown Museum. It is home ...Read more
Company Name : Pure Michigan
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News & announcements
  • 22 Sep 21

    Partner News
    Pure Michigan and Short’s Brewing Company Celebrate Fall with Release of Pure Michigan Autumn IPA throughout Midwest
    Pure Michigan Autumn IPA, 100 percent brewed with Michigan-grown and harvested ingredients, returns for third ...Read more
  • 18 Sep 21

    Partner News
    Now Available: Pure Michigan Travel Guide Showcasing Unique Fall and Winter Seasonal Travel Ideas
    As the seasons change across the state, so do the opportunities to experience the best ...Read more
  • 30 Aug 21

    Partner News
    Pure Michigan Launches Fall Campaign Inspiring Scenic and Urban Exploration
    Regional and in-state advertising encouraging fall travel kicks-off ahead of Labor Day; aims to sustain ...Read more
  • 21 Dec 20

    Partner News
    Pure Michigan Campaign Returns, Showcases Winter Recreation and Travel Across the State
    The snow is starting to fall, ski resorts are open and ready to welcome skiers ...Read more
  • 17 Dec 20

    Partner News
    Pure Michigan Holiday Gift Guide Encourages Shop Local, Gift of Travel Opportunities this Season
    The holiday shopping countdown is on, and Pure Michigan is encouraging shoppers to consider giving ...Read more
  • 24 Nov 20

    Partner News
    MEDC encourages Michiganders to “Support Local” this holiday season, and beyond
    Thanksgiving and the holiday season are fast approaching, and the Michigan Economic Development Corporation is ...Read more
  • 22 Sep 20

    Partner News
    Pure Michigan and Short’s Brewing Company Encourage Travelers to #HopIntoMichigan with Pure Michigan Autumn IPA
    Kicking off the official first day of fall and aiming to inspire travel during peak ...Read more
  • 16 Jan 20

    Partner News
    Michigan Goes Sweet on Cherries
    As the USA’s leading producer of tart cherries, Michigan celebrates its heritage each year with ...Read more
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