Emirates backs Barcelona tennis
Emirates has entered another major sponsorship in Spain by supporting the Barcelona Open tennis tournament in an exclusive deal which runs until 2018.
This year’s tournament takes place April 20-28 in Barcelona, where Emirates launched services less than nine months ago.
As part of the five-year agreement, the airline will have promotional rights to integrated branding and digital elements both on and off the court.
The airline will also receive interactive hospitality rights which include a double marquee in the VIP Village and an exhibition booth in the Fan Boulevard.
Staged at the Real Club de Tenis Barcelona, the oldest Spanish tennis club, The Barcelona Open, Trofeo Conde de Godo, is the oldest tennis tournament in Spain and one of the most prestigious clay court tournaments on the circuit.
Emirates recently announced a five-year global partnership with the ATP, which sees Emirates become the Official Airline of the ATP World Tour, as well as the new title sponsor of the ATP Rankings, in addition to the season-ending Barclays ATP World Tour Finals.
Ian Jarrett
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
In Italy, the Meloni government congratulates itself for its tourism achievements
Singapore to forbid entry to undesirable travelers with new no-boarding directive