Hilton launches TED-style videos for meeting planners
Hilton Worldwide has launched a thought leadership video series specifically aimed at inspiring meeting planners.
The videos follow a similar format as the ‘TED Talks’ series of online video speeches and feature talks by a number of meetings and tourism industry leaders.
Featured speakers of ‘HED Talks’ include Roger Dow, president and CEO of the US Travel Association, Deborah Sexton, CEO of the Professional Convention Management Association and Marie Hunter, senior director, meetings, conferences and events for the Institute of Electrical and Electronics Engineers.
The videos cover four different categories, namely Building Connections, Driving Results, Creating Experiences and Doing It All Responsibly.
"Hilton takes pride in representing the most connected meeting, travel and business experiences, but it’s understanding what’s important to our customers and providing them with solutions, tools, insights and information that makes the difference," said Mark Komine, Hilton head of sales for the Americas.
"The HED Talks videos create an opportunity for planners and thought leaders to share peer-to-peer best practices, which isn’t being done by others in the industry."
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