Holiday Experts acquired by Vertical Group
Friday, 03 Jul, 2009
0
Travel technology company The Vertical Group has purchased the trading assets of Holiday Experts protecting almost 30 jobs.
The deal, for an undisclosed sum, includes websites, database, bookings and intellectual property rights.
A new trading division of Vertical Group which will trade as a Freedom Travel Group member under subsidiary Miss Ellies Travel.
Holiday Experts had been trading for four years and was based in Barrow, Cumbria.
Vertical group CEO Peter Healey said: “Holiday Experts has an excellent brand profile and position in the homeworking sector of the market.
“We are fortunate to be in a position whereby we could purchase The Holiday Experts assets and in doing so protect the 29 homeworkers and management team and more importantly the Holiday Expert clients and all of their bookings, which have been transferred to Miss Ellies Travel and are now protected under the Freedom Travel’s ABTA and ATOL.
“Mike Russell will remain in the business as managing director and will manage the integration of the 29 strong team of homeworkers and administration support team with the services provided by Miss Ellies and Freedom Travel.
“Holiday Experts have led the way in developing a strong web presence to generate leads and adding them to our portfolio will allow us to support the continued growth of this area from within our existing businesses.
“In these challenging times there is a need to lower overheads and control costs.
“In joining Freedom Travel, we have achieved that objective.”
Other Vertical Group brands include, TARSC, www.bedbank.com and www.bedbankski.com .
by Phil Davies
Phil Davies
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...
Phocuswright reveals the world's largest travel markets in volume in 2025
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
In Italy, the Meloni government congratulates itself for its tourism achievements
Singapore to forbid entry to undesirable travelers with new no-boarding directive