Industry outsider takes new role at TUI
Former Red Bull manager Rachel Clarke has joined TUI’s Activity Sector this week in the newly created position of head of marketing and strategic partnerships.
At Red Bull, she was customer marketing manager responsible for working with On Trade partners to develop marketing plans to drive both volume and image for the brand.
In her new role, Clarke will report to Darren Mee, chief operating officer of TUI Travel Activity Sector.
“I have always had a passion for travel, so to be able to bring my experience to an industry I am genuinely interested in is incredibly exciting,†she said.
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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