New UK chair for Caribbean tourism
Sharon Bernstein, general manager of Grenada Board of Tourism UK & Ireland, has been appointed Chair of the Caribbean Tourism Organisation CTO (UK) with immediate effect for a period of two years.
She replaces John Taker, Virgin Holidays purchasing director, who stood down at the end of his term in office.
Bernstein, a director of London-based destination representation agency Eyes2market U, has been a member of the CTO (UK) Board of Directors since 2010 and brings with her over 20 years of travel and tourism expertise.
Her relationship with the Caribbean extends over two decades, having worked with the Grenada Board of Tourism in various capacities since 2000.
"The work of the CTO has a direct impact across the Caribbean region, where over 14% of GDP is generated by tourism," she said. "It is vital that we continue and further develop strategies that create clear sales messages through succinct and targeted marketing and lobbying campaigns."
Carol Hay, director of marketing UK & Europe, said: "Sharon is an expert marketer and has been a stalwart of the Committee in recent years, contributing to the success of promotional strategies and training campaigns. With Sharon as Chair, we’re confident that the Committee will continue to position the Caribbean as a leading destination for UK and Irish travellers."
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Singapore to forbid entry to undesirable travelers with new no-boarding directive
In Italy, the Meloni government congratulates itself for its tourism achievements