Oceania Cruises becomes adult-only
Oceania Cruises is shifting to an adult-only cruise line.
The pivot is effective immediately, with new reservations only available for guests age 18 and older.
For bookings made prior to January 7, 2026, it will honor bookings for younger guests.
The adult only shift was in part spurred by guest feedback, said Chief Commercial Officer Nathan Hickman.
“What they love most about Oceania Cruises is the ability to travel with like-minded adults,” he said.
“A good segment of our guests already thought we were adult-only, because we don’t have a lot of kids. That made their presence on certain sailings – such as summer Alaska cruises, which attract a higher percentage of children – more noticeable.”
Without giving specifics, Hickman said only a small number of children sail with Oceania.
The average age of a typical Oceania guest is mid-60s the cruise line said.
“We’re going to be very narrowly defined, and we’re not even changing who our target guest is. It’s the same person. I think this is a move to better define and attract that guest.”
Related News Stories: Regent Seven Seas Cruises - TravelMole Cruise.co.uk - TravelMole Partner News - TravelMole World of Hyatt - TravelMole Taiwan uses tourism as a tool of soft power Taiwan Tourism complete Down Under trade roadshows GHA Discovery - TravelMole
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Qatar Airways offers flexible payment options for European travellers
Phocuswright reveals the world's largest travel markets in volume in 2025
Airlines suspend Madagascar services following unrest and army revolt
Digital Travel Reporter of the Mirror totally seduced by HotelPlanner AI Travel Agent
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports