On the Beach to shut down Classic Collection
Travel platform On the Beach announced it will close its B2B brand Classic Collection.
It came in a trading update ahead of its results, and to enable ‘an orderly wind down of the B2B segment.’
“The board has taken the strategic decision to commence wind down of Classic Collection which made a small loss in the year.”
It will allow it to ‘focus on the higher growth potential of the B2C business trading as On the Beach.’
”The B2B segment will be presented as discontinued operations in the final results.”
OTB acquired Classic Collection seven years ago
On the Beach said summer 2025 bookings were up 12% on 2024, and winter bookings volumes are strong, with a similar percentage increase.
However, summer 2026 bookings are seeing a later booking trend, ‘increasingly closer to departure’.
On the Beach CEO Shaun Morton said it recorded total transaction value revenues of £1.23 billion, which marks a double-digit increase on last year.
Related News Stories: Black History by the beach in Amelia Island, FL JAZ Hotel Group Jet ski gang murder causes panic at Cancun beach resort A Family-friendly Beach Resort in Dubai Sea turtle season on Florida's Space Coast Labor Day weekend in Daytona Beach Punta Gorda / Englewood Beach - TravelMole Visit Lauderdale - TravelMole What's New in Fort Myers Punta Gorda tourism back in business after hurricane
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
France prepares for a massive strike across all transports on September 18
Turkish tourism stalls due to soaring prices for accommodation and food
CCS Insight: eSIMs ready to take the travel world by storm
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt