South Korean ski campaign promoted Asia-wide
The Gyeonggi Tourism Organization in South Korea is enlisting the help of travel agents Asia-wide to launch a ‘Super Ski’ tourism campaign for the 2014 winter season.
The campaign has a target of attracting 15,000 foreign tourists with two-thirds of this figure expected from China, Hong Kong, the Philippines, Singapore and Thailand.
The campaign will be promoted through 14 agencies based in Taiwan, and major travel agents across the region such as Journey Tour of Thailand and Hong Thai Travel in Singapore.
Gyeonggi Tourism Organization has secured packages and promotional offers at ski resorts throughout the province including Pocheon Bears Town, Yangji Pine Resort, Jisan Forest Ski Resort and Konjiam Resort in Gwangju.
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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