Special offer for Travel Xpo exhibitors
A Sydney based advertising and marketing Agency, ProCreations, has a great deal of experience in developing the structure, look and feel of display stands for Trade Shows and Exhibitions. This service is one that requires certain skill sets and expertise, and more than a little experience.
ProCreations partners Rick Thompson (Creative Group Head) and Mark Williams (Account Service) have gained this experience over many years in attending various shows and preparing client’s displays for shows similar to the upcoming Travel and Holiday Xpo at Darling Harbour Convention Centre. Developing collateral materials for Conferences and delegates is another string to the Agency’s bow.
“We are a business with a meaningful difference. An extremely strong focus on creative is just one aspect of what makes ProCreations so successful, and one that has lead us to the diverse range of clientele with whom we work, including the Travel industry”, Rick explains.
The Sydney agency has developed the creative positioning, identity, packaging and roll out materials for displays for such noted clients as Telstra’s Network, Design & Construction, Terrey Hills Golf Club and the RTA, to name a few.
“ProCreations uses advanced, modern technology to build images from the ground up, and Rick’s team has to be certain that the client’s identity communicates as quickly as possible what the product or service is, and more importantly, what it does”, says Mark Williams. “Our clients don’t have endless marketing dollars to spend, nor do they have years to explain an abstract concept.”
“The identity has to immediately communicate, especially given the complexity of launching a 3D image, but also be an effective way of portraying products and services.”
“Above all else, an identity must be appropriate for the business and products it represents. Be memorable and be practical. When a designer achieves those imperatives, it’s possible to strike a strong and emotive resonance.”
To contact ProCreations and discuss your stand design, call Mark Williams on 0419 827 046 or send a brief email to [email protected]
Mark would be delighted to respond personally, so please include your phone number. As a special offer to all TravelMole subscribers, ProCreations will offer 10% discount to any business directly related to the Travel and Holiday Xpo.
As there are only a few weeks to go before the Xpo, it is strongly recommended that contact be made as soon as possible.
Graham Muldoon
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