Tourism failing to embrace ethical thinking
KERALA – The mainstream travel industry is lagging behind in the trend for ethical thinking, WTM chairman Fiona Jeffrey told delegates at a responsible tourism conference.
Speaking at the second International Conference on Responsible Tourism, Jeffrey said the industry still has a very long way to go.
Launching the second WTM World Responsible Tourism Day, which will take place in London on November 12, Jeffrey warned that much more than lip service was needed by larger companies and organisations.
“It is noticeable that much of the current examples of best practice are operated by smaller organisations and specialist operators, often steered by passionate individuals who have given their life to ensuring a better world.
“Much more must be done by the international travel and tourism industry if it is to catch up with other sectors and fulfill the growing demands of holidaymakers.”
She called for more organisations and companies to become actively involved in WTM World Responsible Tourism Day.
“The industry, by its very nature, is healthily competitive. And no one would want to change its sense of creativity, enterprise and innovation,” she said.
“But this is the one time when collective industry muscle is needed to help reverberate the message of responsible tourism across the world.
“This is not about WTM, the brand or politics or even, for that matter, one-upmanship.
“It’s crucially about the future of our industry, about the next generation, about keeping pace with the acceleration of change, about giving an eye to consumer thinking. Above all, it’s about jobs, people and a better quality of life for all.”
By Bev Fearis
Ian Jarrett
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
TAP Air Portugal to operate 29 flights due to strike on December 11
Qatar Airways offers flexible payment options for European travellers
Airlines suspend Madagascar services following unrest and army revolt
Strike action set to cause travel chaos at Brussels airports
Digital Travel Reporter of the Mirror totally seduced by HotelPlanner AI Travel Agent