Will rollercoaster help Seaworld ride the storm?
SeaWorld Orlando recently announced plans for a new attraction next year, described as the ‘tallest, fastest and longest roller coaster in Orlando’.
The ride will be 200 foot tall and will have a sea creature theme, said the attraction park, which has had a troubled few years.
The news had a positive impact on SeaWorld Entertainment’s stock, which rose 1.7%.
But Scott Smith, a hospitality professor at the University of South Carolina, said he didn’t believe a single roller coaster on its own will be able to turn around SeaWorld’s fortunes.
But what do TravelMole readers think?
In our latest Mole Poll, we asked you if you thought the rollercoaster would restore Seaworld’s fortunes.
And the result:
32% of you said yes
68% said no
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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