WTM London 2025 set to be the largest ever

Thursday, 28 May, 2025 0

WTM London 2025 is on track to become the largest edition in its 45-year history.

Set for 4–6 November, the event builds on last year’s turnout, which saw an 11% rise in qualified buyers and 34,000+ pre-scheduled meetings.

The 2024 launch of the Capital Hall and Auditorium level at Excel London, marked a major capacity boost, welcoming more exhibitors.

Now there is an additional 25,000 m² being introduced in 2025, and WTM London 2025 is poised to grow once more.

The expansion sees the introduction of WTM Trend Fest – a brand-new cultural programme spotlighting immersive global experiences.

WTM Trend Fest offers exhibitors the chance to showcase activations on a new cultural stage.

Themes span wellness, pop culture, gastronomy, sport, and adventure, with live performances, sponsorship, themed activations, and daily presentations.

Over 4,000 exhibitors took part in WTM London 2024—an 8% increase on 2023 and early indicators suggest record-breaking growth for 2025.

Looking further ahead, WTM London will debut its live TV channel next year, WTM TV, designed to educate, engage, and connect audiences.

Last year’s event drew over 50 Tourism Ministers.

The 2025 Ministers’ Summit at WTM, held in association with UN Tourism and the World Travel & Tourism Council (WTTC), will showcase its most impactful line-up to date.

The show this year will be led by newly appointed Event Director, Chris Carter-Chapman.

Tracks for the WTM London 2025 conference programme will be announced later this month, with ticketing to open later in June.

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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.