New travel marketing firm signs agreement with trade partners
Diane - May 19, 2026
A new travel marketing firm has been launched by former e-tid event specialist Giles Harper. Travega will offer trade and…
Categories: Operators
Holiday Discount Centre sees new appointment
Diane - May 19, 2026
Frank Docherty is joining Holiday Discount Centre as their new senior business development manager. With over 27 years of travel…
Leaflet drops a hit for members
Jeremy Skidmore - May 19, 2026
Old-fashioned direct marketing in the form of leaflet drops has proved popular with Advantage customers, the consortium said. Around 750,000…
Half of customers also booking online
Jeremy Skidmore - May 19, 2026
Around half of Advantage customers are also going online, to book extras such as attractions and lounge passes that…
Advantage conference: Membership worth £16k per year
Jeremy Skidmore - May 19, 2026
Membership of Advantage is worth an average of £16,000 a year to each member, the consortium has claimed. "We…
Clients are an ageing population
Jeremy Skidmore - May 19, 2026
Over half of Advantage's customers are over 55 years of age. Research carried out by the consortium found that elderly…
Advantage conference: ABTA still relevant, claims Tanzer
Jeremy Skidmore - May 19, 2026
ABTA's current repatriation of holidaymakers from Kenya following foreign office advice about terror threats, and work on providing refunds…
Restructure forced tough decisions over jobs
Jeremy Skidmore - May 19, 2026
Advantage has taken tough decisions that included axing five members of staff, revealed new managing director Julia Lo Bue-Said.…
Dubai aiming to double visitor numbers
Jeremy Skidmore - May 19, 2026
Dubai is aiming to almost double its number of visitors to 20m annually within six years. The chief executive…
Customers like re-assurance
Jeremy Skidmore - May 19, 2026
Research among focus groups by Advantage has found that customers like the re-assurance given to them by agents but…
Advantage conference: 450 delegates in Dubai
Jeremy Skidmore - May 19, 2026
Some 450 delegates are attending the Advantage conference in Dubai, around 100 more than expected by the board. "When we…
Advantage conference: Customer base is an ageing population
Jeremy Skidmore - May 17, 2026
Over half of Advantage's customers are over 55 years of age. Research carried out by the consortium found that…
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