ABTA launches consumer Brexit campaign
ABTA has launched a customer-facing advertising campaign addressing travellers’ questions about how Brexit could affect their ability to visit the European Union.
Adverts will appear on national radio and on social media following on from the recent news that flight schedules between the UK and EU will be unaffected until at least October 2020.
With an expected reach of over 5 million, the campaign runs until September 26, with adverts on Heart and Classic FM and on Facebook, highlighting that flights, ferries and trains will still operate even in the event of a no-deal exit on October 31.
The campaign coincides with the important October half-term holiday period.
ABTA chief executive Mark Tanzer said: "We want to help the public feel confident about booking holidays and travel arrangements, especially over the important half-term period.
"As the government information campaign, Get Ready for Brexit, ramps up too, people will realise how they may be affected, raising potential questions about passport validity, healthcare provision, driving permits and taking pets abroad.
"There will still be many twists and turns in the political process between now and October 31, so our advice to businesses remains to prepare for a no-deal exit because it still might happen."
The latest regularly updated advice is also available at abta.com/brexit.
Lisa
Lisa joined Travel Weekly nearly 25 years ago as technology reporter and then sailed around the world for a couple of years as cruise correspondent, before becoming deputy editor. Now freelance, Lisa writes for various print and web publications, edits Corporate Traveller’s client magazine, Gateway, and works on the acclaimed Remembering Wildlife series of photography books, which raise awareness of nature’s most at-risk species and helps to fund their protection.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
France prepares for a massive strike across all transports on September 18
Turkish tourism stalls due to soaring prices for accommodation and food
CCS Insight: eSIMs ready to take the travel world by storm
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt