All Leisure to join ACE
All Leisure Group is to join ACE to help strengthen relationships with the trade through the company’s three cruise brands.
Detailed information for agents about Hebridean Island Cruises, Voyages of Discovery and Swan Hellenic – which celebrates its diamond anniversary next year – will be available via ACE including weekly news updates, information about the latest trade incentives and detailed product briefings.
The news follows the recent appointment of Julie Franklin as All Leisure Group’s trade national account manager. Franklin will be joined by a team of three trade specialists, who are currently being appointed.
All Leisure group sales directorColin Wilson said: "We are looking forward to working closely with ACE to build stronger relationships and to help agents really understand our brands and how they can sell them.
" As well as greater resources available to the trade, our membership will also allow us to have a strong presence at key industry events including the Selling Cruise Conference in May. The new sales team in place will be out and about and meeting agents across the country so that they can get to know the people behind the products that they are selling."
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
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