And it’s a big hello from helloworld
Australia’s newest travel brand, helloworld, has launched a nationwide integrated marketing and advertising campaign.
Rob Gurney, CEO, said that more than 200 locations had opted to join the helloworld travel agent network, with agreements for a further 350 locations in the pipeline.
Multichannel retailing is a major component of the helloworld strategy.
“Research has shown that today’s travellers want the convenience of online retailing combined with expertise and support of a full service agency," said Gurney.
The new website, helloworld.com.au, now live for customers to search and book travel, is backed by Orbitz Worldwide’s global technology.
Gurney said further functionality and content would be introduced over the coming months.
Ian Jarrett
Have your say Cancel reply
Subscribe/Login to Travel Mole Newsletter
Travel Mole Newsletter is a subscriber only travel trade news publication. If you are receiving this message, simply enter your email address to sign in or register if you are not. In order to display the B2B travel content that meets your business needs, we need to know who are and what are your business needs. ITR is free to our subscribers.

































Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025
U.S.A. and Israel attacks on Iran impact air movements in the Gulf (Update 1.00pm CET)
Global tourism exceeds 1.5 billion travelers announces UN-Tourism